In 2010 Jarek and Edonna Kolesnikow approached me and asked if I could work on the branding for their new company. After many weeks of meetings and long discussions as they prepared for the opening of their business I had created many brand designs based on their choices. Finally I decided on some designs featuring food as the main focus, seeing as the company they were opening was a Deli. Below you can see some of the branding I have created for their company.
Above is a postcard featuring the brand logo at the top. A half eaten slice of bread in the shape of an ‘L’ leading into the word Lush. The colours, green and light yellow were chosen by the owners to represent the freshness of the food, and the bite outline to continue the main theme which runs throughout the entire marketing media, from posters to business cards…
to leaflets and menus. Below is a first design for a new voucher, still in production stages featuring an image from the deli store.
Below are some photos from the grand opening of the deli in Pimlico London. Featuring the signs designed and coloured specifically for the store front.